This shop has been compensated by Schwarzkopf. #ColoristToolsAtWalmart #sponsored

I’ve wanted to dye my hair for, I don’t know, forever? It seemed like such a big deal, though, so I never did it! I’ve talked about it for years, but really wasn’t sure if I’d ever work up the courage to do it.
So when the opportunity came along to work with Schwarzkopf® and their new line of Colorist Tools, I decided it was now or never.
You guys.. I dyed my hair. And I survived. Not only that, I actually LOVE how it turned out. I wasn’t looking to do anything too drastic (especially because it was my first time), so I wanted something close to my normal hair, but a little bit richer and darker. Schwarzkopf® Keratin Color truly is professional quality hair color at home that is easy to use and produces beautiful color results that last!

I chose the Schwarzkopf® Keratin Color hair dye in 4.6 Intense Cocoa, and I think it turned out so beautiful. It’s mostly a rich brown, but also has a reddish tone that isn’t super noticeable unless you’re in a well-lit place.

For this post, I’m going to walk you through the process of how to dye your hair at home with Schwarzkopf® Keratin Color hair dye from Walmart. You can also click here and save with ibotta! Trust me, you can do it. It’s so so simple.
You can also download a PDF printable, with step-by-step pictures and tips HERE.
For starters, you’ll need 3 things: Schwarzkopf® Keratin Color hair dye, Schwarzkopf® Color Equalizer Spray, and Schwarzkopf® Salonplex Add-In Serum. All these amazing products can be found at your local Walmart!
During the dye process, you’ll want to wear an old t-shirt or towel that you don’t care about. Also, make sure you wear the gloves from the box, and remove any metal or jewelry.

Start off with unwashed hair (the oils will create a barrier between the dye and your skin, and also helps the dye set in) and spray in some Schwarzkopf® Color Equalizer Spray on the porous parts of your hair. The older and dryer the hair is, the more porous it is, so focus on the ends. This will improve the compatibility of the hair, harmonize hair from root to tip and create a more even color.
Next, massage in the pre-color serum, which conditions the hair.
I know this looks silly, but tie up your hair into sections. It’s much easier to work in small batches, and makes it harder to miss any hair. Smear some vaseline along your hairline, all the way around your head, to protect your skin from the dye.

To prep the color, you’ll need the applicator bottle. It already has the developer lotion in it, so you just need to add the color cream (from the box) and Schwarzkopf® Salonplex Add-In Serum (sold separately). The serum contains professional anti-breakage technology that helps prevent hair breakage and protects your hair’s strength, structure, and elasticity.
Shake it up really well, and it’s time to dye!

Doing one section at a time, apply the dye along the roots and massage it in until it is saturated all the way down to the ends. Let it process for 30 minutes, then rinse it all out. I did this in the shower because let’s be honest… if I tried to rinse my hair in the sink I would’ve ended up with water EVERYWHERE.

Dry your hair off with a towel, and massage in the K-BOND-Plex conditioner. After letting that sit for 2 minutes, you’re ready to do a final rinse, and dry your hair.

Woo hoo! Wasn’t that easy?! And it looks great 🙂

You can find Schwarzkopf® Keratin Color, Schwarzkopf® Color Equalizer Spray, and Schwarzkopf® Salonplex Add-In Serum all at Walmart in the hair aisle.


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